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Mastering the Art of Perception Illustrating Movies Before and After with Francine Siew
Mastering the Art of Perception Illustrating Movies Before and After with Francine Siew - Visual Literacy - Challenging Viewers' Interpretations
Visual literacy involves the ability to critically analyze and interpret visual content, going beyond just recognizing and identifying elements.
This skill allows individuals to understand the cultural, social, and historical contexts that shape the meaning and impact of visual information, whether in art, photography, or film.
By developing a questioning and analytical mindset towards visual media, visually literate individuals can challenge their own preconceptions and engage more deeply with the nuanced and subjective nature of visual perception.
Visual literacy is not just about recognizing visual elements, but also understanding the cultural, social, and historical contexts that shape their interpretation.
Research has shown that human perception can be significantly influenced by factors like fatigue, fear, and physical load, leading to distorted interpretations of reality.
Trompe l'oeil, a technique used in art to create optical illusions, demonstrates how visual perception can be deliberately manipulated to deceive the eye and challenge assumptions about reality.
Neuroscientific studies have revealed that the brain's perception of the world is not a direct representation of reality, but rather an interpretation shaped by our prior experiences, beliefs, and cultural biases.
The shift from hand-painted to photographic movie posters in the 20th century reflected broader artistic and technological advancements, as studios adapted their marketing strategies to the changing visual landscape.
The emergence of the summer blockbuster phenomenon in the movie industry further shaped the visual language and marketing tactics used in movie poster design, often relying on familiar tropes and formulas.
Francine Siew's "Perception Posters" project challenges the traditional approach to movie poster design by creating illustrations based solely on the film's title and her own imagination, rather than after watching the movie.
Siew's process of creating posters before and after watching the films allows her to unveil the disconnect between her initial preconceptions and the actual cinematic experience, challenging viewers to reconsider their own biases.
The surprising results of Siew's "Perception Posters" project underscore the subjective nature of visual perception and the power of our preconceptions in shaping our understanding and appreciation of art and visual culture.
Aerial perspective, Rayleigh scattering, and linear perspective are some of the techniques commonly used in art and visual media to create realistic images, but they can also be exploited to perpetuate illusions.
Studies have shown that the creative process can be enhanced by collaboration, as diverse perspectives and skillsets can lead to more innovative solutions in the fields of art, film, and psychology.
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